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Jay Kalansooriya
Jay Kalansooriya

34 Followers

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Feb 25

How many articles is too many?

Are you falling for this myth too. — I saw someone ask this question on Indie Hackers. After skimming through the responses, I realized that a lot of people have the wrong take about written content. This was confirmed after a quick research on Google as well. I have a complete different take on this topic. I’ll let…

Content Marketing

2 min read

How many articles is too many?
How many articles is too many?
Content Marketing

2 min read


Feb 25

Why (not to) guest post on top-tier publications?

Is it really worth the effort anymore? — Have you ever tried to ‘score’ a guest post? To be even a footnote in someone else's guest post? Man, that's exhausting. All that writing and researching and more writing and pitching and waiting, just to hear crickets. ………… Regardless of what many successful ‘guest bloggers’ would want you to…

Guest Post

3 min read

Why (not to) guest post on top-tier publications?
Why (not to) guest post on top-tier publications?
Guest Post

3 min read


Feb 24

3 Tips for User Retention & Acquisition for SaaS

Use these tactics to gain AND keep more users. — In this week’s letter, I bring you 3 tips that you can use to acquire as well as keep more users in your SaaS business. These tips are distilled from my own experience with using SaaS products, as well as some of the things I’ve seen working with some brands. …

SaaS

2 min read

3 Tips for User Retention & Acquisition for SaaS
3 Tips for User Retention & Acquisition for SaaS
SaaS

2 min read


Feb 23

Can you build the next TikTok?

Or is it more like Rumble? — Recently someone asked me how they could grow a content platform (similar to TikTok) and get more users. Now this is a tricky subject. It’s kind of hard, if not downright impossible to grow a content platform since a) every platform is more than saturated with content, which helps to…

Startup

2 min read

Can you build the next TikTok?
Can you build the next TikTok?
Startup

2 min read


Feb 23

Find your clique. Engage 110%

A real golden nugget for the growth minded — If you're not present and active in at least 1 forum and/or discussion online that has intrinsic value, you’ll be missing out on a ton of growth, both personal and business. Online forums are a valuable tool for building your personal or professional brand. Not only do they provide a…

Growth

2 min read

Find your clique. Engage 110%
Find your clique. Engage 110%
Growth

2 min read


Feb 21

Don’t be distracted by $$$

Cautionary advice for startups. — Recently I read about a European bootstrapped startup that rejected $250,000 seed funding. The reason they rejected the offer was that in return for that measly sum of money, the founders had to give up all the intellectual property rights, slave away at ungodly hours (weird, right?), get micromanaged at…

Startup

2 min read

Don’t be distracted by $$$
Don’t be distracted by $$$
Startup

2 min read


Feb 21

Reddit is coming to Asia

Opportunity Alert! — Reddit is focusing on Asia and other emerging markets (which is a fancy term for ‘safer parts’ of Africa) to promote the platform. The company announced their VP of APAC and EM; Durgesh Kaushik, who introduced Coinbase to APAC, EMEA, and America, and promoted Snap in India. The latest Reddit…

Reddit

2 min read

Reddit is coming to Asia
Reddit is coming to Asia
Reddit

2 min read


Feb 18

How I make clients' Tweets go viral?

The algorithm can be your friend — Here’s a little golden nugget for you. I’ll make this short and quick. We primarily use this one tactic in our Twitter strategy for our clients. It works like a charm about 80-90% of the time. Storytelling via Tweet threads as ‘long form content’. Every platform wants its users to…

Social Media

1 min read

How I make clients' Tweets go viral?
How I make clients' Tweets go viral?
Social Media

1 min read


Feb 18

What can we learn from Cigar.com?

How to raise a self sustainable cash cow? — If you're a cigar enthusiast, you may have heard about Cigar.com. It's an online cigar store that sells many types of cigars. Now, I’ve found something very interesting about them. Cigar.com has a forum, where there’s hundreds of very active regular users are interacting with each other. Like any other…

Marketing

2 min read

What can we learn from Cigar.com?
What can we learn from Cigar.com?
Marketing

2 min read


Feb 15

Why being an octopus is important?

A multi-pronged approach. — We’re living in very interesting times. At any time, should we wish to do so - and had the means to, we can get in touch with anyone from any corner of the world. We can ‘drop by’ in online forums, chats, groups, and whatnot, introduce ourselves, and get a…

Marketing

2 min read

Why being an octopus is important?
Why being an octopus is important?
Marketing

2 min read

Jay Kalansooriya

Jay Kalansooriya

34 Followers

Editor-in-Chief @ European News Wire | Find me on Twitter @ItsJKalan

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